Stream to every platform. Simultaneously. From one production.
Single production encode distributed simultaneously to YouTube, Facebook, Instagram, LinkedIn, TikTok, X, Twitch, and custom RTMP. Platform-specific overlays and engagement features.
You are in the director's chair. Pick a camera, then press Take to put it on air. Keys 1 to 4 pick, T takes.
SIMULCAST OUT
What we deliver on every broadcast.
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One encode distributed to 7+ platforms with platform-specific bitrate/resolution
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Platform-specific graphics and overlays adapted at MCR level
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Redundant encoder failover with platform-specific quality switching
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Unified analytics dashboard across all destinations
Your audience is not on one platform. Your broadcast should not be either.
Modern audiences fragment across YouTube, LinkedIn, Facebook, Instagram, TikTok, X, Twitch, and client-owned platforms. A single-platform broadcast reaches a subset of your audience. A multi-platform simulcast reaches all of them simultaneously, with each platform getting the format and delivery profile that suits it.
CBA produces multi-platform simulcasts as standard on most commercial events. Up to 7+ concurrent destinations from one production encode, each with a platform-specific encoder profile, each with its own engagement capture.
One production, seven destinations, seven audiences.
- The main broadcast encode is produced once. Redundant encoders run in parallel for resilience.
- CDN layer takes the primary encode and transcodes it to the profile each platform needs. YouTube wants different bitrate than Instagram. Twitch wants different keyframe interval than Facebook. Each platform gets what it needs.
- Horizontal 16:9 for YouTube, LinkedIn, Facebook. Vertical 9:16 for TikTok and Instagram (parallel output, not cropped). Square 1:1 for X if configured. Each format is a first-class production output, not a thumbnail.
- Super Chat on YouTube, Reactions on Facebook, Gifting on TikTok, Extensions on Twitch. Each platform's native features run independently. CBA's producer surface consolidates them into a single monitoring view.
- Viewer counts, engagement events, peak concurrent, and watch-time tracked per platform in real time. Post-event consolidated report ranks performance by platform so you know what worked.
Specification.
- Dual-redundant primary encoder feeding the multi-destination CDN layer. H.264 and H.265 output.
- Multi-destination distribution via platform-specific APIs and RTMP. Each platform has a tuned encoder profile for optimal viewer-side quality.
- YouTube Live, LinkedIn Live, Facebook Live, Instagram Live, TikTok Live, X Live, Twitch, Vimeo, custom RTMP to any client-owned platform. Additional destinations available on request.
- 16:9, 9:16, 1:1 produced in parallel. Each format is a first-class encode, not a crop or downscale.
- Per-platform chat, comments, reactions, polls, gifting, and Super Chat consolidated into a unified producer monitoring view.
- Per-platform metrics plus consolidated cross-platform dashboard. Delivered within 48 hours post-event.
Multi-camera, broadcast-grade live streaming to YouTube. From corporate keynotes to esports tournaments, engineered with a second path so a failure never reaches the audience.
Stream to YouTubeB2B live streaming to LinkedIn. Corporate conferences, thought leadership sessions, and executive communications delivered with broadcast-quality production.
Stream to LinkedInBroadcast-grade live streaming to Facebook Pages and Groups. Corporate events, community engagement, and product launches with multi-camera production.
Stream to FacebookVertical-first live production for Instagram. Brand activations, product launches, and influencer events, multi-camera streaming optimised for mobile audiences.
Stream to InstagramVertical live production for TikTok. Reach Gen Z and millennial audiences with broadcast-quality streams, product launches, events, and creator content.
Stream to TikTokReal-time live streaming to X. News coverage, sports commentary, corporate announcements, and live events broadcast where the conversation happens.
Stream to XBroadcast-grade Twitch production for esports tournaments, gaming events, and 24/7 streams. Multi-camera, overlays, and tournament-ready production.
Stream to TwitchWhat buyers ask before they book.
Will the stream quality be the same on every platform?
As close as each platform allows. Platforms have different bitrate ceilings and encoding profiles. CBA optimises each to the platform's maximum. Audience-side quality is platform-bound, not production-bound.
Can we run 7 destinations simultaneously?
Yes. 7+ is standard. Practical ceiling depends on encoder capacity (we run redundant hardware) and CDN tier.
Do we need to log into every platform ourselves?
No. CBA manages platform authentication. You give us broadcast rights on your accounts once; we operate the destinations during the event.
How do we measure which platform worked best?
Per-platform analytics plus consolidated dashboard delivered within 48 hours. Viewer counts, watch time, engagement events, peak concurrent, per platform. We rank the platforms by performance for your post-event review.
Tell us the date, the platforms and who is watching.
We scope every broadcast against its run of show, not a package.
CBA social media streaming covers productions that reach every feed at once.