Production professionals who build the tools they use.
We do not sell streaming, equipment or crew. We sell certainty under pressure, to the person whose name is on the event. We produce the broadcast, run it with our own crew, and build the platform it plays on.
We sell certainty under pressure.
Production professionals
Not a software start-up and not a rental house. People who call shows, run the gallery and answer for the broadcast on the day.
Who build the tools they use
Most production companies resell someone else’s platform. We build ours, because we needed it on real productions first.
So your live event never fails
Every show is engineered with a second path, so a failure never reaches your audience. That is the promise, and the reason to hire us.
We could not find the tools we needed.
Creative Broadcast Agency started because we could not find the tools we needed. We have been the technical director calling shots at 2am. We have been the producer managing 15 speakers across 3 time zones. We have been the engineer tracing a signal path through a venue that promised fibre and delivered shared Wi-Fi.
That work started in 2008, in the UK and across Europe. Dubai is where we brought it, and where we now run shows across the UAE and the GCC.
So we built the tools ourselves: production control for the people calling the show, a branded page and audience engagement for the people watching it, and live clipping for the moments worth sending on. One platform covering the full live stream lifecycle, built by the people who use it on every event.
Built by the people who run the show, and engineered so a failure never reaches the audience.
Written from evidence.
- We produced the YOUNGO daily broadcast, in four languages across four channels, for two weeks. Case study
- We ran the stand-up interview broadcast position at IRENA. Ministers were on air with a broadcast cut inside three minutes. Case study
- We delivered live multi-camera broadcast across two shooting events, a four-day pilot and a three-day return, with live commentary and graphics from our own control room. Case study
- We produced the live broadcast of BitRobot’s main-stage robot combat segment at Solana Breakpoint: three days, 18 hours of live production. Case study
- We delivered a club opening ceremony and awards gala on one contract: stage, LED, lighting, sound and the live multi-camera broadcast. Case study
- We co-produced the Reeforesting for Peace series for the Global Youth Coalition: seven sessions, four UN languages, one production standard. Case study
- Our senior lead served as Technical Manager on the Esports World Cup, across five arenas over three months. Case study
A few events we have run.
YOUNGO at COP28: the youth constituency's daily broadcast.
We produced the YOUNGO daily broadcast inside COP28. Four languages, four channels, every day for two weeks, fed by stand-up interviews and bonded 5G reporters.
Read the storyEsports World Cup: a Technical Manager credit across five arenas.
Esports broadcasting at tournament scale in Riyadh: a Technical Manager credit across five arenas over three months, the benchmark for our esports production scoping.
Read the storyIRENA: ministers on air inside three minutes.
The stand-up interview broadcast position at IRENA: ministers on air with a broadcast cut inside three minutes, feeding the live pipeline and same-day packages.
Read the storyA deep bench of specialists.
CBA runs on broadcast engineers, camera operators, audio engineers, vision mixers, replay operators and graphics operators. The producer, director and engineer you brief are the people who run your show on the day. Nobody is handed it at the door.
We are hiring. See the open roles- Broadcast engineers
- Camera operators
- Audio engineers
- Vision mixers
- Replay operators
- Graphics operators
Want to talk about your event?
Discovery calls are 20 minutes. Bring your event date and rough audience size. We will tell you honestly whether we are the right fit.