Creative Broadcast Agency

Low-latency streaming

Real-time streaming. Under 500ms, where the moment needs it.

Sub-500ms end-to-end streaming for use cases where interactive response matters: esports, auctions, trading broadcasts, live Q&A. SRT and WebRTC protocols with MCR-grade encoding.

WebRTC latency
<200ms
SRT latency
<500ms
Network telemetry
Live
Destination
Any
What's included

What we deliver on every engagement.

  • SRT protocol for reliable sub-500ms delivery over lossy networks

  • WebRTC for sub-200ms peer-to-peer or two-way interactive streaming

  • Hardware encoding with minimal buffering for fastest glass-to-glass time

  • Network monitoring with real-time latency visualisation per destination

When latency is the product

Some broadcasts live or die by the delay.

A standard streaming delay of 8-15 seconds is fine for a keynote. It is catastrophic for an auction where bidders clash over the last second, for a trading floor where price movements are the story, for a live Q&A where the delay turns dialogue into confusion, or for an esports tournament where viewers see the result before they see the play.

Low-latency streaming is a different engineering problem from broadcast streaming. Buffers are minimised. Encoders are hardware. Delivery protocol is SRT or WebRTC, not HLS. CDN configuration is tuned for freshness over resilience. Every millisecond of latency that can be saved is saved.

We run low-latency productions to spec, with network telemetry visible to the production team in real time. If a link starts adding latency, we see it and switch before it affects the audience.

Use cases

Where under-500ms matters.

Esports tournaments
Live auctions
Trading and market broadcasts
Interactive Q&A and panels
Two-way guest integration
Under the hood

Specification.

Technical specification

SRT delivery
WebRTC delivery
Encoder
Ingest
CDN
Monitoring
2026 status
FAQ

What buyers ask before they book.

What actually determines end-to-end latency?

Can viewers watch in a normal browser without installing anything?

Can we do two-way interaction, not just one-way broadcast?

How many concurrent viewers can low-latency streaming handle?

Can we combine low-latency delivery with standard HLS for broader reach?

Tell us who needs to be in real time, and why.

We scope latency against the use, not a package.

Scope your event